Newspaper advertising has always been and still is the first choice of advertising that businesses think of doing.
Print is an extremely involved medium where readers tend to spend a higher amount of time on advertisements in newspapers as compared to television advertising. While advertisers use the reach and frequency of television platforms to create awareness and consideration, print newspaper advertising helps them educate and build the credibility of their products/services.
Advertising seen on traditional media continues to enjoy high trust amongst consumers with newspapers (86%) emerging as the most trusted media platform, closely followed by TV (83%) and radio (83%).
1. THE TIMES OF INDIA -
Being India’s most popular English daily, it spreads across 36+ locations with about 3 million copies sold each day. Moreover, it has a total readership of 15.2 million along with a huge, enviable readership base. Besides news items, it also provides news on Bollywood news, sports, lifestyle, and other relevant topics. It is published by the reputed Bennett Coleman & Co Ltd (BCCL) which is also the name behind top publications like Economic Times.
Here’s why people choose to release print advertisements in the TIMES OF INDIA newspaper:
– Most widely read publication across the country
– Multiple editions and supplements to reach
– Highly engaging and topical content for readers
2. THE INDIAN EXPRESS -
Started in the year 1932, the Indian Express now bears the status of ‘watchdog’ in the sphere of Indian journalism. Keeping objective coverage and reporting at its core, its expertise shines bright through its editorial columns along with news related to the general interest. The best thing about this daily is its ‘no compromise’ attitude towards quality.
Here’s why you should consider an Indian Express advertisement:
– Total readership of 18,55,000
– In-depth coverage of regional and national issues
– Emphasizes stories that concern everyday life
– Have 35 national editions spread across India
– Strong, loyal reader base
3. DAINIK BHASKAR -
Dainik Bhaskar is another successful newspaper often eyed for its profitable nature. Providing about 46 editions spread across 11 states, it has a daily circulation of 3,758,949 backed by a readership of 5,14,05,000.
Here’s what advertising in Dainik Bhaskar has in store for you:
– Strong circulation and readership
– The compelling yet objective content
– Well distributed across India’s pockets
4. HINDUSTAN TIMES -
Commonly called India’s second most popular English daily, print advertising in the Hindustan Times has always been preferred by many advertisers. With roots in the year 1924, it actually played its own role during the quest for Independence and now rightly boasts a readership of over a million
This newspaper treads across topics of general interest such as lifestyle, current events, and entertainment. While starting its journey initially from New Delhi, it has now expanded its reach to cities such as Mumbai, Kolkata, Chandigarh, and Patna.
Here is a list of benefits of Hindustan Times ads:
– Strong presence in North India
– Variety of editions to choose from
– Circulation figure of 9,93,645 daily
– Unbiased, engaging content for readers
Ritz media World is an award-winning Print Advertisement Company in Delhi NCR that offers an all-encompassing set of advertising solutions that ensures your brand’s growth. This is why Ritz Media World was awarded ‘The Most Trusted Advertising Agency in Delhi/NCR’ by The Economic Times.
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